POCO is now an independent brand

Since its release nearly two years ago, the Xiaomi Pocophone F1 has remained one of the most popular phones among those who wanted flagship-grade hardware at a midrange pricetag. The POCO craze was in full effect with just one phone release which led many to wonder why Xiaomi is so hesitant to release a successor to the F1. In a new development, Xiaomi India CEO Manu Kumar Jain confirmed that the POCO brand is now independent of Xiaomi and will operate on its own from now on. Excited to share: #POCO will now be an independent brand!What started as a sub-brand within Xiaomi, has grown...

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